For the second year in a row, Ukraine is participating in the Consumer Electronics Show (CES), the world’s largest and most influential technology exhibition held in Las Vegas. This year, Ukraine’s participation has reached a qualitatively new level: for the first time, the national pavilion was presented in the Global Pavilions zone, where mature technological ecosystems of states and regions are exhibited.
This was reported by the Embassy of Ukraine in the USA and DroneUA, which acted as the integrator and operator of the Ukrainian Pavilion.
“Our participation in CES 2026 is the second consecutive confirmation that Ukraine is able to present its technological ecosystem on the main global innovation arena. Being part of the Global Pavilions is a sign of the maturity of Ukrainian companies and their readiness to work at the level of leading global ecosystems,” emphasized Valerii Iakovenko, co-founder and managing partner of DroneUA, Futurology.
The Ukrainian pavilion at CES 2026 brought together 14 Ukrainian technology companies operating in the fields of unmanned systems, robotics, logistics, environmental technologies, Data & AI. The core of the exposition was formed by mature scale-up companies: DroneUA | Futurology, BEETLESS, VATAG with a ground robotic platform, one of the largest Ukrainian players in the global market of engineering and software solutions N-IX, FarmFleet – a SaaS platform for digital management of field operations and outsourcing agricultural services. Next to them, new generation startups presented their solutions – 3D-UTU, DOZOR AI, HEFT, Ovul AI, Tykho Electronics, Shapid AGV, Sirocco Energy and Lanka Robotics.
“Today’s event at CES is extremely important not only for individual companies, but for all of Ukraine. Our presence in the main hall of CES among other global players indicates that Ukraine is capable of becoming a technological hub for the world, because it is Ukrainian innovations that demonstrate advanced solutions in the work of autonomous systems, robotics, AI, energy and other key technological areas. This is confirmation that Ukraine is no longer just a participant - it is shaping the future of technology and taking its place among the leading innovation ecosystems of the planet,” emphasized the chief producer of the Ukrainian Pavilion Sasha Afanasieva.
As noted, the pavilion demonstrates not individual products, but a holistic engineering and technological ecosystem of Ukraine, capable of scaling, integration into global markets and long-term cooperation.
The official opening of the Ukrainian Pavilion at CES 2026 was led by the President and CEO of the Consumer Technology Association (CTA), General Director and Producer of CES. Gary Shapiro. The opening ceremony was also attended by representatives of the Consulate General of Ukraine in San Francisco, the Ministry of Digital Transformation of Ukraine, the Ukrainian Startup Fund, the US Commercial Service and the Ukraine-Moldova American Enterprise Fund.
During the following days of CES, the work of the Ukrainian Pavilion was focused not only on a public presentation, but also on practical negotiations with the American technology ecosystem. During the third day, Ukrainian teams took part in a series of Meet & Greet with US companies in the International Business Center - the official CES space for economic and technological diplomacy.
“Ukrainian technologies are no longer looking for a place in existing markets - they are increasingly participating in the creation of new industrial formations. We are not talking about exporting products, but about joint design of systems: from building engineering logic to creating full-fledged operating models. It is in such formats as the International Business Center that it becomes clear who is able to think at the level of the global economy,” Valeriy Yakovenko summed up.
According to the results of the pavilion, the Global Pavilions format, combined with negotiations at the International Business Center, laid the foundation for further pilot projects, localization of solutions, and strategic partnerships after the exhibition.
Thus, Ukraine's participation in CES 2026 became not only an image event, but also a tool of technological diplomacy and economic integration, which strengthens the role of Ukrainian innovations at the global level..
It is worth noting that the Ukrainian pavilion was implemented with the support of the Consulate General of Ukraine in San Francisco, the Ukrainian Startup Fund, the US Commercial Service, and the Ukraine-Moldova American Enterprise Fund.
Photo: DroneUA
Author: Inna Mikhno